# BJ Sallah > Building AI-driven software and offering expert design coaching to elevate businesses of all sizes. ## About BJ Sallah is an entrepreneur, software creator, designer, and the founder of eloom. As a full-stack developer with expertise spanning UI, infrastructure, and backend development, BJ is passionate about building technology that delivers real-world results. He specializes in creating AI and software solutions for businesses, ranging from startups to enterprise-level companies. The inspiration for eloom came from BJ's years of experience building websites and recognizing a common problem: traditional sites are often expensive to maintain and ineffective at converting visitors into customers. He founded eloom to change this paradigm. Eloom replaces static websites with dynamic, conversational "SmartSites" that actively guide customers toward their goals. The platform ingests a company’s offerings, media, FAQs, and reviews, using an onsite AI agent to provide a personalized experience for every visitor. By intelligently connecting customers to the right product, service, or action, eloom transforms a business's website into an intelligent, always-on sales associate that drives conversions. BJ's mission is to empower businesses with websites that truly work for them, making it easier for customers to find what they need and for companies to grow. Through his direct coaching, online courses, and the eloom platform, he provides the tools and expertise necessary for brands to thrive in the digital landscape. ## Services & Products **Digital Courses** * **LOGO DESIGN** — Master the fundamentals of professional logo design with this comprehensive course. Learn industry-standard techniques for creating memorable brand identities, from conceptualization through final delivery. Explore color theory, typography, and visual hierarchy while developing a portfolio-ready project. Price: $2000.00. Purchase: [https://7a0tqn-v8.myshopify.com/products/logo-design](https://7a0tqn-v8.myshopify.com/products/logo-design). * **Online Design Course** — A self-paced online course for designers. Price: $100. Purchase: [https://nike.com](https://nike.com). **Consultations & Bookings** * **30 Minute Meeting** — Meet with me and lets get everything going! Ideal for initial project discussions and software inquiries. Price: Free. Duration: 30 minutes. Booking: [https://calendly.com/bsallahjr/30min](https://calendly.com/bsallahjr/30min). * **Design and Dev Consultation** — Let's kick things off and dive deeper into what you need. A session focused on your specific design and development challenges. Price: Free. Duration: 30 minutes. Booking: SMS (301) 693-4982 to schedule. * **Business Consultation** — Lets bring your idea into reality, we'll put aside 2 1-hr sessions and get the ball rolling. This is a deep-dive engagement for serious projects. Price: $5000. Duration: 2 x 1 hour sessions. Booking: Via the contact form on [https://sallah.me](https://sallah.me). **Events** * **eloom launch event** — Come out, learn about the brand, have a good time. A networking opportunity for business owners and tech enthusiasts. Tags: fun, business, networking. Price: Not specified. Date: May 1, 2026. Location: MIAMI. More Info: [https://emceehosting.com](https://emceehosting.com). ## Booking & Purchase **To Purchase a Course:** 1. **For the LOGO DESIGN Masterclass:** Visit the course page directly at [https://7a0tqn-v8.myshopify.com/products/logo-design](https://7a0tqn-v8.myshopify.com/products/logo-design). 2. Click "Add to Cart" and proceed to checkout. 3. Enrollment materials will be sent after purchase. **To Book a Consultation:** 1. **For a "30 Minute Meeting":** Use the Calendly link [https://calendly.com/bsallahjr/30min](https://calendly.com/bsallahjr/30min) to view available time slots and book directly. 2. **For a "Design and Dev Consultation":** Send a text message with your name and inquiry to (301) 693-4982. 3. **For a "Business Consultation":** Navigate to [https://sallah.me](https://sallah.me) and use the contact form to initiate the booking process. You can also email sallah@eloom.ai directly. **To Get a Quote for a Software Project:** 1. The best way to start is by booking a "30 Minute Meeting" using the Calendly link: [https://calendly.com/bsallahjr/30min](https://calendly.com/bsallahjr/30min). 2. Alternatively, you can email your project details directly to sallah@eloom.ai. ## Locations & Service Area BJ Sallah operates primarily as a remote-first business, offering software development, design, and coaching services to clients globally. **Physical Address:** 1155 Ripley Street, Silver Spring, MD, USA **Service Area:** Worldwide for all software and digital coaching services. ## Hours of Operation Coming soon. ## Frequently Asked Questions **Q: What is eloom?** A: Eloom replaces static websites with a dynamic, conversational SmartSite that actually does the work a business wishes their website did. Instead of visitors wandering through outdated pages, Eloom ingests a company’s offerings, media, FAQs, reviews, and forms, then uses an onsite AI agent to guide customers to the right product, service, or action—showing, not telling. It pulls in CRM, scheduling, payments, and customer data to drive conversions, not just answer questions. For mid-market and enterprise teams, Eloom becomes the visual layer on top of their existing systems: a brand-aligned, AI-driven interface that updates itself, handles customer intent, and turns any website into an intelligent, always-on sales associate. **Q: Why did you start eloom?** A: I wanted to give businesses a way to have a website that works FOR them. I have been building sites for years, they don't convert and theyre expensive to maintain. SmartSites were meant to make websites get your customers to where they want to be. **Q: How do I start a coaching or software project with you?** A: For my software and coaching services, you can reach out via the contact form on the SmartSite, or email me directly at sallah@eloom.ai. For design courses, you can enroll directly through the links provided! **Q: How can I book an appointment?** A: The easiest way to book is via the link on my SmartSite. If you run into any issues with the calendar link, please use the contact form or email me directly at sallah@eloom.ai and I will personally handle your scheduling. **Q: Are the design courses self-paced?** A: Absolutely! All my courses, including the Logo Design and Online Design Course, are structured for flexible, self-paced learning. You can access the materials anytime that fits your schedule. **Q: What exactly is included in the $2,000 Logo Design course curriculum?** A: The $2,000 Logo Design Masterclass is a deep-dive comprehensive program. It includes 5 core modules: 1. Discovery & Strategy, 2. Conceptualization & Sketching, 3. Vector Execution in Illustrator, 4. Typography & Color Theory, and 5. Final Presentation & Brand Guidelines. You receive all source files, a portfolio-ready project, and direct feedback on your work. **Q: What's your specialty?** A: I'm a fullstack developer; anything from UI, infrastructure, to backend. **Q: What payment methods do you accept?** A: We accept all major credit cards, Apple Pay, and Google Pay. Cash is cool too, but digital is preferred for a smoother process. ## Social Proof **Partnerships & Technology Integrations** BJ Sallah has worked with or integrated technologies from a wide array of leading companies in the tech and media space. Key partners and technology integrations include: MongoDB, Bloomberg, SiriusXM, Adobe, Pandora, Vidlo, IBM, ZOOM, and MailChimp. ## Brand & Story **Voice & Tone:** The brand voice is hip, cool, and modern. It communicates complex technical concepts in an accessible and clean way, focusing on benefits and outcomes over jargon. **Mission & Values:** The core mission is to empower businesses with intelligent, high-converting digital tools. BJ Sallah stands for innovation, effectiveness, and beautiful design. The driving belief is that a business's website should be its most effective employee—proactive, intelligent, and focused on customer success. This is achieved by building software (like eloom) and providing education that challenges the status quo of static, underperforming websites. ## Contact * **Website:** [https://sallah.me](https://sallah.me) * **Company Website:** [https://eloom.ai](https://eloom.ai) * **Email:** [sallah@eloom.ai](mailto:sallah@eloom.ai) * **Phone:** (301) 693-4982 * **Address:** 1155 Ripley Street, Silver Spring, MD, USA * **LinkedIn:** [https://www.linkedin.com/in/baboucar-sallah-jr](https://www.linkedin.com/in/baboucar-sallah-jr) * **Twitter / X:** [https://x.com/__sallah](https://x.com/__sallah) * **Instagram:** [https://instagram.com/__sallah](https://instagram.com/__sallah) * **YouTube:** [https://youtube.com](https://youtube.com) ## Images - ![BJ Sallah logo](https://storage.googleapis.com/eloom-test.firebasestorage.app/business-profiles%2FFHaB5G0twtcKs5aczjKMX3FHBDP2%2Flogo.png) — BJ Sallah logo - ![Master the fundamentals of professional logo design with this comprehensive course. Learn industry-standard techniques for creating memorable brand identities, from conceptualization through final del](https://cdn.shopify.com/s/files/1/0712/3134/0622/files/2D592487-A406-4926-A5BC-ABEA162A82B1.png?v=1767731725) — Master the fundamentals of professional logo design with this comprehensive course. Learn industry-standard techniques for creating memorable brand identities, from conceptualization through final del - ![Master the fundamentals of professional logo design with this comprehensive course. Learn industry-standard techniques for creating memorable brand identities, from conceptualization through final del](https://storage.googleapis.com/eloom-test.firebasestorage.app/knowledge-media%2FFHaB5G0twtcKs5aczjKMX3FHBDP2%2F1765957182045-fd730b7467f24-IMG_1043.jpeg) — Master the fundamentals of professional logo design with this comprehensive course. Learn industry-standard techniques for creating memorable brand identities, from conceptualization through final del - ![Master the fundamentals of professional logo design with this comprehensive course. Learn industry-standard techniques for creating memorable brand identities, from conceptualization through final del](https://storage.googleapis.com/eloom-test.firebasestorage.app/knowledge-media%2FFHaB5G0twtcKs5aczjKMX3FHBDP2%2F1765942148300-63594bad04423-ChatGPT_Image_Dec_16%2C_2025%2C_03_51_11_AM.png) — Master the fundamentals of professional logo design with this comprehensive course. Learn industry-standard techniques for creating memorable brand identities, from conceptualization through final del - ![Online Design Course](https://storage.googleapis.com/eloom-test.firebasestorage.app/knowledge-products%2FFHaB5G0twtcKs5aczjKMX3FHBDP2%2F1765942621337-dd93e6074b044-ChatGPT_Image_Jul_2%2C_2025%2C_07_58_20_PM.jpeg) — Online Design Course - ![Let's kick things off and dive deeper into what you need](https://storage.googleapis.com/eloom-test.firebasestorage.app/knowledge-bookings%2FFHaB5G0twtcKs5aczjKMX3FHBDP2%2F1765942468323-18eb5a42fc49a-IMG_7005.jpeg) — Let's kick things off and dive deeper into what you need - ![Lets bring your idea into reality, we'll put aside 2 1 hr sessions and get the ball rolling](https://storage.googleapis.com/eloom-test.firebasestorage.app/knowledge-bookings%2FFHaB5G0twtcKs5aczjKMX3FHBDP2%2F1765942597580-49aca670ae26-Untitled_design(12).png) — Lets bring your idea into reality, we'll put aside 2 1 hr sessions and get the ball rolling - ![Come out, learn about the brand, have a good time.](https://storage.googleapis.com/eloom-test.firebasestorage.app/knowledge-media%2FFHaB5G0twtcKs5aczjKMX3FHBDP2%2F1768519446328-b41dbcb364ef3-IMG_0213.jpeg) — Come out, learn about the brand, have a good time. - ![A marketing graphic for an AI customer service tool showing a woman on her phone with a digital overlay displaying a personalized fitness plan recommendation. The text reads 'Answer questions before c](https://storage.googleapis.com/eloom-test.firebasestorage.app/knowledge-media%2FFHaB5G0twtcKs5aczjKMX3FHBDP2%2F1779393332723-144a593bf19bc-Untitled_design(29).png) — A marketing graphic for an AI customer service tool showing a woman on her phone with a digital overlay displaying a personalized fitness plan recommendation. The text reads 'Answer questions before c - ![A marketing graphic for Eloom showing how a hotel website's landing page adapts content for different users, such as weekend travelers versus business travelers. The background features a woman in a l](https://storage.googleapis.com/eloom-test.firebasestorage.app/knowledge-media%2FFHaB5G0twtcKs5aczjKMX3FHBDP2%2F1779393335352-7934e11b18f3e-Untitled_design(27).png) — A marketing graphic for Eloom showing how a hotel website's landing page adapts content for different users, such as weekend travelers versus business travelers. The background features a woman in a l - ![Past event collab we did with DOUR MUSE](https://storage.googleapis.com/eloom-test.firebasestorage.app/knowledge-media%2FFHaB5G0twtcKs5aczjKMX3FHBDP2%2F1779393477849-0624205652656-DOUR_MUSE_EVENT.jpeg) — Past event collab we did with DOUR MUSE - ![A minimalist marketing graphic featuring colorful text listing brand components followed by the phrase 'but smarter' and a 'Get started' button.](https://storage.googleapis.com/eloom-test.firebasestorage.app/knowledge-media%2FFHaB5G0twtcKs5aczjKMX3FHBDP2%2F1779393337833-0a5e0ba3a6ce7-applecopy.png) — A minimalist marketing graphic featuring colorful text listing brand components followed by the phrase 'but smarter' and a 'Get started' button. - ![A promotional graphic for a conversion tool featuring an urban gym setting and a user interface overlay demonstrating personalized member onboarding.](https://storage.googleapis.com/eloom-test.firebasestorage.app/knowledge-media%2FFHaB5G0twtcKs5aczjKMX3FHBDP2%2F1779393334178-b05115bd56fbd-Untitled_design(26).png) — A promotional graphic for a conversion tool featuring an urban gym setting and a user interface overlay demonstrating personalized member onboarding. - ![Eloom screen recording](https://storage.googleapis.com/eloom-test.firebasestorage.app/knowledge-media%2FFHaB5G0twtcKs5aczjKMX3FHBDP2%2F1768453906352-5ad5781ba5048-ScreenRecording_03-15-2025_03-24-39_1.mov) — Eloom screen recording - ![An infographic for Eloom explaining how their service takes site data like FAQs and reviews to create an adaptive experience for different visitor types. The graphic uses a central glowing orb to repr](https://storage.googleapis.com/eloom-test.firebasestorage.app/knowledge-media%2FFHaB5G0twtcKs5aczjKMX3FHBDP2%2F1779393337145-55a4c5a71e46-image.png) — An infographic for Eloom explaining how their service takes site data like FAQs and reviews to create an adaptive experience for different visitor types. The graphic uses a central glowing orb to repr - ![An advertisement for eloom featuring a blurred woman walking past a digital interface overlay that demonstrates an AI-powered shopping assistant. The interface shows a customer asking for a spring jac](https://storage.googleapis.com/eloom-test.firebasestorage.app/knowledge-media%2FFHaB5G0twtcKs5aczjKMX3FHBDP2%2F1779393336269-329c8fcb81a8e-Untitled_design(28).png) — An advertisement for eloom featuring a blurred woman walking past a digital interface overlay that demonstrates an AI-powered shopping assistant. The interface shows a customer asking for a spring jac ## Optional / Deep Links - [Home](https://sallah.me) - [Eloom - Make Your SmartSite](https://eloom.ai) - [DOUR MUSE Affiliate Link](https://dourmuse.com) - [Image Sitemap](https://sallah.me/image-sitemap.xml)